Green Bay Packers

Rally Loyal Packers’ Fans and Followers for the Big Game

The Challenge

Deliver a weekly infographic to be shared on Packers.com and social media preparing fans for the upcoming game.

The Results

40,000 likes

on Aaron Rodgers MVP infographic

1,200+ retweets

on Rodgers MVP infographic

Featured

in NFL’s Top Digital Recap

NFL Draft Preview

NFL Draft Preview

Infographic
2014 Football Schedule

2014 Football Schedule

Infographic
Aaron Rodgers 2014 MVP

Aaron Rodgers 2014 MVP

Infographic
2014 Football Schedule

Packers vs. Seahawks Game Preview

Infographic

Why It Worked

From week one to the NFC Championship Game, Packers fans came to expect an engaging infographic with key stats and historical facts for the next matchup.