The Challenge

Deliver a weekly infographic to be shared on Packers.com and social media preparing fans for the upcoming game.

The Results
approval

40,000 LIKES
on Aaron Rodgers MVP infographic

Twitter

1,200+ RETWEETS
on Rodgers MVP infographic

FEATURED
in NFL’s Top Digital Recap

Why it Worked

From week one to the NFC Championship Game, Packers fans came to expect an engaging infographic with key stats and historical facts for the next matchup.