Infographics + Responsive Design

A Perfect Match

WHY INFOGRAPHICS?

WE ARE VISUAL
LEARNERS

83% of human learning
occurs visually.

WE ARE DRAWN
TO VISUALS

People are more attracted to visual
information and are 30 TIMES
more likely to read an infographic
than a text article.

INFOGRAPHICS ARE
EASY TO SHARE

With beautiful visuals and
compelling information,
infographics are easy to
share on social media.

WHY RESPONSIVE DESIGN?

88% OF THE U.S. POPULATION ARE INTERNET USERS, BUT HOW THEY ACCESS THE WEB IS VARIED.

78%

OWN A LAPTOP/DESKTOP

77%

OWN A SMARTPHONE

51%

OWN A TABLET COMPUTER

22%

OWN AN E-BOOK READER

one design for many screens

THERE ARE MORE THAN
230 SIZES OF SCREENS
AVAILABLE IN DIFFERENT DEVICES.

Instead of creating 230 different layouts, responsive design lets you create one layout that fits itself automatically on the screen it is displayed. Since this layout is “responding” to the screen size, these designs are called “responsive designs.”

one design for many screens


WITH MOBILE USAGE STEADILY INCREASING,
RESPONSIVE DESIGN IS DEFINITELY THE WAY TO GO.

INTERNET USAGE WORLDWIDE
one design for many screens

RESPONSIVE INFOGRAPHICS ARE THE FUTURE OF INFOGRAPHICS



STATIC INFOGRAPHICS



USABILITY

Zooming and scrolling
involved on mobile devices


ANIMATION & INTERACTIVITY

No animations, aren’t interactive


SEO

Great for sharing, but search
engines can't index content
within a static image.


vs



RESPONSIVE INFOGRAPHICS



USABILITY

Works seamlessly across thousands of
different screens and all kinds of devices


ANIMATION & INTERACTIVITY

Have the ability to have lightweight
animation and interactive elements


SEO

Search engines crawl, index and organize
all content within the site. Interactive share
buttons can be incorporated within.

Think you need a responsive infographic?

LET'S TALK

Demographics of Mobile Device Ownership and Adoption in the United States | Pew Research Center
Digital Differences | Pew Research Center
Mobile Internet Usage Surpasses Desktop Usage for the First Time in History | BGR
6 Powerful Reasons Why you Should include Images in your Marketing | Jeff Bullas
How Effective Are Infographics? | globalHMA
Why Responsive Web Design is Indispensable to Your Business | Cygnis Media
3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy | Search Engine Watch
18 SEO Myths You Should Leave Behind in 2017 | Hubspot