Packaging definitely matters. After uncovering and illustrating the data from the latest MWV packaging and consumer satisfaction study, we know how important packaging is for brands to pay attention to. Did you know that packaging drives purchase more so than TV ads, online reviews, and recommendations from friends? Only 1 in 5 consumers are very satisfied with packaging overall, so there is definitely some room for improvement.
Ready to make the most of your visual content? Check out our list of 70 WAYS TO USE AN INFOGRAPHIC for tips to get more mileage from your marketing efforts.