SD Lead Service Line Inventory “Solve the Mystery” Microcontent

A Piece Of Animated Microcontent for South Dakota Department of Agriculture & Natural Resources

We worked with Bartlett & West on the creative for the South Dakota Department of Agriculture & Natural Resources’ lead service line inventory.

To help promote the campaign on social media, we created two pieces of animated microcontent using key messages and images from the campaign. This piece prompts consumers to “solve the mystery” by inspecting their home’s pipes for lead and completing the survey.

Learn more about the South Dakota Lead Service Line Inventory campaign.