The Blueprint For Successful Sales Transformation

A Classic Infographic for CEB


A failure to consider insight, sales enablement, and talent as critical elements of sales transformation will undermine anyone’s best efforts. The importance of these three stems from the fact that they each play equal roles in ensuring sustainable change, real transformation, and improved performance. However, knowing that these three elements are critical to sales transformation is the easy part.

Like any meaningful change, getting sales transformation right happens over time. Indeed, if it were were instantaneous, every organization would understand how to capture customer loyalty. Our infographic shows how CEB helps companies implement better insight, sales enablement, and talent development with the Challenger Selling™ model.