What 1 Million Tweets Taught Us About How People Tweet Successfully

A Classic Infographic for Buffer


Given 140 characters, how can you make the absolute most of every single word, hashtag, and link in a tweet?

Our friends at Buffer have been testing and experimenting to answering that question by trying out headline ideas, power words, psychology, science, and more.

After seeing the results, we’re happy to be a part of this project and create an infographic to share the numbers—based on 1 million tweets from Buffer users—about what seems to drive the most clicks, retweets, and engagement on Twitter.

Learn even more about the results on the Buffer blog!