The Challenge
Our friends at Mutual of Omaha wanted to experiment with a new style in their holiday microcontent and also wanted to have it all created in the first quarter of the year.
The Results
Over 40 pieces of static and animated holiday microcontent
Holiday content is continuously their top-performing content each quarter
The Work
Mutual of Omaha – Father’s Day
Static
Mutual of Omaha – Thanksgiving
Static
Mutual of Omaha – Senior Citizen’s Day
Static
Mutual of Omaha – Independence Day
Static
Mutual of Omaha – Mother’s Day
Static
Mutual of Omaha – First Day of Winter
Static
Why it Worked
After working with their brand team to establish a new style that fit within their guidelines, our designers hit the ground running with producing creative concepts that are ready to publish for the remainder year. We love a good campaign!
